Showing posts with label business skills for the artist. Show all posts
Showing posts with label business skills for the artist. Show all posts

Tuesday, June 21, 2011

Bread and Butter

Before the Run-off oil 14 x 18
I am in the midst of painting a body of work for a solo exhibition at the end of July. In preparation I have included many pieces that I consider my "bread and butter" works--those paintings that I know are sought by my collectors.  They follow a previous series or have a wider appeal. For me, these include paintings of aspens or water elements and reflect the local landscape. Sometimes I resist these images, but they do create a brand for me and they spur other sales.

I try to also include work that is a little more experimental.  I think it is important to explore new subject matter or new approaches that may be a little riskier.  It keeps the work fresh for me and sometimes even leads to a new thread that will prove to be my bread and butter. I don't go too far off route with these pieces.  I'm careful not to introduce a new style. They still feel like my other works, but they often speak about my goals as a painter and may be less "saleable", but they keep me motivated.

Wednesday, June 1, 2011

Things I Wish I had Learned at Art School

Afloat oil 12 x 16
 I am one of those rare people who actually went to art school and stuck with it after graduation.  We worked hard at art.  I learned how to take criticism and how to draw the figure and how to use gouache.  I put together a professional thesis project that was presented in New York City. I did not learn anything about marketing my work, approaching galleries or publishers, applying for grants or residencies, or writing an artist's statement. We lived in a bubble where production and technique were emphasized and there was very little time for what would happen once we left that little world.
 
Right out of college, I went on to work a year-long internship with the illustrator Barry Moser. It was there that I learned about the day to day life skills needed to succeed in the publishing business.  I learned by example. 

So while art school may look good on my resume, would it have been more prudent to seek out a working artist and ask for an apprenticeship?  Or to sign up for workshops with artists whose work I respected?  I was too young to have the foresight or to even know which painters I may have looked to for guidance, and I am grateful I had the opportunity to go to art school. I have learned about the business side of art by trial and error. I have made many mistakes along the way. Perhaps, that is what succeeding at this art thing is all about.